Google gives local businesses two main ways to generate PPC leads online: Local Services Ads (LSAs) and Search campaigns. LSAs are pay-per-lead campaigns – for actions such as calls, messages, or ...

COSMarketing Agency is now offering complete Google Local Service Area (LSA) support. ORLANDO, FL, UNITED STATES, February 7, 2026 /EINPresswire.com/ — As service ...

Google now supports Sitelinks for local search ads in the Google Maps interface. They show in the form of a carousel, under a sponsored ad listing in the Google Maps interface. This was first spotted ...

Video ads in the local pack could give advertisers a more engaging way to stand out in high-intent, location-based searches.

Google’s new competitive quote feature for Local Services Ads lets consumers request estimates from up to four providers at once, sending the same lead to multiple businesses. This shift removes lead ...

Google is testing showing video ads within the local pack ads. This is also known as immersive map view videos, I am told.

In Fall 2025, a major transformation is underway in how local businesses appear online, as Google’s Local Service Ads (LSAs) continue to reshape visibility and customer acquisition across nearly every ...